Competitive Edge Tennis Academy
PNW Player Development Pathway
Building the Foundations for Competitive Tennis
PNW Sports & Wellness Development offers structured tennis training at the Lawson Middle School tennis courts through our approved facility use permit. Our programs are designed to help young athletes develop step-by-step through the game of tennis. Rather than rushing children too early, our coaching philosophy focuses first on building strong fundamentals, coordination, movement and confidence. As players grow, they gradually transition into more competitive training environments. This structured pathway allows young players to develop naturally into confident and disciplined junior athletes.
Please contact Coach Elsio for more information.
Stage 1: Beginner Foundations
1st-2nd Grade | 8U Development
Our youngest players begin by learning the foundations of tennis through fun, engaging training that focuses on coordination, balance, and basic stroke development.
At this stage players learn: proper swing fundamentals, hand-eye coordination, movement and balance, rally basics, court awareness and scoring
The goal of this stage is to help children build confidence and love for the sport while developing the core skills needed for future growth.
Fridays, 4:00-5:00pm (Group A)
Fridays, 5:00-6:00pm (Group B)
Sundays, 10:30-11:00am
Lawson Middle School
Stage 2: Development & Early Competition
3rd-5th Grade | 10U Competition Training
As players progress, training becomes more structured and begins introducing competitive elements while continuing to reinforce strong technical foundations.
Players begin developing: rally ball consistency, court movement and footwork, competitive drills and match play, early tactical thinking and conditioning and mental toughness.
This stage helps players develop the discipline and athletic habits that allow them to begin competing and preparing for higher levels of tennis.
With strong coaching and consistent training, many players at this stage begin developing into competitive junior athletes ready for the next phase of training.
Mondays & Wednesdays, 4:00-6:00pm
Sundays, 8:30-10:30am
Lawson Middle School
Stage 3: Middle School Transition
6th-8th Grade | 12-14U Competitive Development
Players who continue their development transition into the PNW Competitive Edge Middle School pathway, where training focuses on preparing athletes for: Junior Team Tennis (JTT), Junior tournaments, competitive match play, and high school tennis preparation
This stage bridges the gap between youth development and competitive tennis.
Tuesdays & Thursdays, 4:00-6:00pm
Saturdays, 9:00am-12:00pm
Lawson Middle School
Stage 4: High School Tennis
9th-12th Grade | 16-18U Team Competition & Tournament Play
Most of our players will join their high school tennis team during the competition season and return to PNW for the off-season to keep up with their tennis skills. During this time, they can continue competing in Junior Team Tennis (JTT), Junior tournaments, and competitive match play.
Tuesdays & Thursdays, 4:00-6:00pm
Saturdays, 9:00am-12:00pm
Lawson Middle School
PNW Family Commitment & Loyalty Program
PNW Sports & Wellness Development is committed to providing a structured, high-integrity tennis environment for every player and family we serve. Our programs operate under fixed facility commitments and coaching allocations, so consistent monthly enrollment helps us protect court access, staffing, and program quality for the whole community.
PNW’s Loyalty Program is designed to support families who consistently invest in their child’s development while helping us meet our ongoing facility commitments. There is no fee to join and families automatically become Loyalty Members after one regular month of enrollment.
As part of our community model, Loyalty Families are asked to support our Annual Winter and Spring Fundraisers, which help offset the significant discounts provided throughout the year and sustain our long-term commitment to the district and coaching staff.
Loyalty Benefits include:
10% early registration discount (when registering during the 21st–23rd monthly window)
additional 20% discount for second sibling
optional 10%, 20%, or 30% discounts on 1:1 private lesson packages
50% off camps (must be an active player)
10% discount on USTA JTT team registration
The PNW Loyalty Program is built on partnership, consistency, and shared responsibility. When families participate, the entire community benefits.
For questions about placement, make-ups, or Loyalty benefits, please contact Coach Elsio or the PNW team.
Missed Class Policy (Make-Up Options)
We understand that occasional absences happen due to illness, school events, and family travel.
If a player misses a class, they may choose one of the following make-up options:
drop into another appropriate class within the same month (space permitting), or
schedule a 1:1 private session as a make-up option
Please note: Missed classes are not applied as credits toward future monthly tuition. Monthly tuition secures your player’s reserved court space and coaching allocation for that month.
